AdWords performance can be dramatically improved by implementing Remarketing which allows advertisers to reach viewers who have already been to your site.
- Build a list of visitors who’ve already been to your site, then show relevant ads across the Google Display Network
- Offer special promotions for visitors from certain locations, and refine lists further based on their behavior on your site
- Create lists of visitors who put items in their shopping carts but never checked out, or target visitors who have not converted in the last 7 days
- Select visitors who have completed a prior conversion, and show them ads for companion or accessory products
Read Google’s case study describing how implementing remarketing resulted in a 1,300% ROI for a watch company.
Google’s Watchmaker Case Study
Interested in Remarketing but not sure how to get started? Contact us today to set up a free marketing consultation!