Reaching “Call First” Customers


Are your customers more likely to make a phone call without having to see a website?

Many time mobile searchers know what they are looking for and prefer to call the first business without interacting with the website.  In fact, 70% of mobile searchers call a business directly from search results.*

Google AdWords makes reaching these potential customers easy with call-only campaigns

What are call only campaigns?

Call only is a feature of AdWords that allows an advertiser to easily target mobile devices and make the only available action the call button. The below screenshot shows a great example of effectively using call only ads. Someone searching for a 24 hour plumber is likely to want to talk to someone immediately instead of viewing a website.

call only ad example


This ad type is a great way to drive phone calls from potential customers. Are you taking advantage of call-only campaigns? If not, give us a call and learn how we can get your business phone ringing!