Are your customers more likely to make a phone call without having to see a website?

Many time mobile searchers know what they are looking for and prefer to call the first business without interacting with the website.  In fact, 70% of mobile searchers call a business directly from search results.*

Google AdWords makes reaching these potential customers easy with call-only campaigns

What are call only campaigns?

Call only is a feature of AdWords that allows an advertiser to easily target mobile devices and make the only available action the call button. The below screenshot shows a great example of effectively using call only ads. Someone searching for a 24 hour plumber is likely to want to talk to someone immediately instead of viewing a website.

 

This ad type is a great way to drive phone calls from potential customers. Are you taking advantage of call-only campaigns? If not, give us a call and learn how we can get your business phone ringing!

 

Use these great Google resources to get started with a solid mobile foundation or contact us for information about how we can manage your e marketing efforts.

 

Find out here: http://www.howtogomo.com/en/d/test-your-site/#gomo-meter

 

 

GOOGLE SITES MOBILE LANDING PAGE BUILDER:
http://goo.gl/Cblty
If you dont think you are ready or don’t have the budget to commit
to a full mobile-friendly site, our Mobile Landing Page Builder
offers a quick alternative for deploying and testing simple mobile
landing pages.
GOOGLE ANALYTICS:
www.google.com/analytics
Google Analytics can help with mobile optimization even before
your clients have a mobile site. Review analytics from your client’s
desktop site to determine how much of their current traffic is
coming from mobile devices and where these users are going.

GOOGLE PLACES:
www.google.com/places
Make sure your client is found when consumers look for them
with Google Places for business—a local, mobile-friendly platform
from Google. Help your client’s business stand out by adding
photos, maps and directions. You can also highlight special
promotions, post live updates and respond to reviews.